JP GUZMAN FITNESS
THE PROJECTLogo and product design for JP Guzman Fitness, OC trainer with an emphasis on strength and mobility training.
Inspired by his Daly City roots and army background, we created a digital identity and merchandise for his students and followers. After soft-launching the designs, pre-orders and restocks skyrocketed, creating a new revenue stream for Coach JP.
Coach JP Guzman has been training clients for 5+ years in Orange County, California, alongside his wife. With his growing business and influence, it was time to level up and equip his students with new gear.
SKILLSLogo design
Product design
